{"id":9658,"date":"2025-06-13T14:43:32","date_gmt":"2025-06-13T13:43:32","guid":{"rendered":"https:\/\/rewirenow.com\/?p=9658"},"modified":"2025-09-25T14:02:34","modified_gmt":"2025-09-25T13:02:34","slug":"from-proof-of-concept-to-impact-insights-from-the-data-leadership-roundtable","status":"publish","type":"post","link":"https:\/\/rewirenow.com\/en\/resources\/blog\/from-proof-of-concept-to-impact-insights-from-the-data-leadership-roundtable\/","title":{"rendered":"Data Leadership Roundtable: insights on moving from proof of concept to impact"},"content":{"rendered":"\n\n<div class=\"at-spacer at-spacer--69d4cc8a33716\" style=\"background-color: transparent\">\n<style>\n\/* Ultrawide *\/\n.at-spacer--69d4cc8a33716 {\n    height: 80px;\n}\n\n\/* Desktop *\/\n@media (max-width: 1920px) {\n    .at-spacer--69d4cc8a33716 {\n        height: 80px;\n    }\n}\n\n\/* Laptop *\/\n@media (max-width: 1024px) {\n    .at-spacer--69d4cc8a33716 {\n        height: 60px;\n    }\n}\n\n\/* Mobile *\/\n@media (max-width: 767px) {\n    .at-spacer--69d4cc8a33716 {\n        height: 40px;\n    }\n}\n<\/style>\n<\/div>\n\n\n<section class=\"container-block   \"  style=\"\" >\r\n        <div class=\"block  container  container--1024  width-under--laptop  wysiwyg\">\r\n        \n\n<p>Last week, Rewire welcomed senior data leaders for the <a class=\"\" href=\"https:\/\/rewirenow.com\/en\/resources\/event\/data-leadership-roundtables-june-2025-edition\/\">second edition of the Data Leadership Roundtable<\/a>. Held at our Amsterdam office, the event brought together executives from a broad range of organizations \u2013 Shell, Rabobank, Heineken, AFM, KPN, Terberg, a.s.r. and many more \u2013 for an open exchange on two urgent challenges in data strategy: how to balance investment trade-offs to unlock value, and how to scale AI and data initiatives in environments dominated by legacy systems.<\/p>\n\n\n<div class=\"at-spacer at-spacer--69d4cc8a33a5e\" style=\"background-color: transparent\">\n<style>\n\/* Ultrawide *\/\n.at-spacer--69d4cc8a33a5e {\n    height: 30px;\n}\n\n\/* Desktop *\/\n@media (max-width: 1920px) {\n    .at-spacer--69d4cc8a33a5e {\n        height: 30px;\n    }\n}\n\n\/* Laptop *\/\n@media (max-width: 1024px) {\n    .at-spacer--69d4cc8a33a5e {\n        height: 30px;\n    }\n}\n\n\/* Mobile *\/\n@media (max-width: 767px) {\n    .at-spacer--69d4cc8a33a5e {\n        height: 30px;\n    }\n}\n<\/style>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"903\" height=\"173\" data-src=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image.png\" alt=\"\" class=\"wp-image-9662 lazyload\" data-srcset=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image.png 903w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-300x57.png 300w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-768x147.png 768w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-330x63.png 330w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-240x46.png 240w\" data-sizes=\"(max-width: 903px) 100vw, 903px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 903px; --smush-placeholder-aspect-ratio: 903\/173;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"903\" height=\"173\" src=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image.png\" alt=\"\" class=\"wp-image-9662\" srcset=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image.png 903w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-300x57.png 300w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-768x147.png 768w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-330x63.png 330w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-240x46.png 240w\" sizes=\"(max-width: 903px) 100vw, 903px\" \/><\/noscript><\/figure>\n\n\n\n<p><em>Industry leaders at the table<\/em>.<\/p>\n\n\n<div class=\"at-spacer at-spacer--69d4cc8a350f5\" style=\"background-color: transparent\">\n<style>\n\/* Ultrawide *\/\n.at-spacer--69d4cc8a350f5 {\n    height: 30px;\n}\n\n\/* Desktop *\/\n@media (max-width: 1920px) {\n    .at-spacer--69d4cc8a350f5 {\n        height: 30px;\n    }\n}\n\n\/* Laptop *\/\n@media (max-width: 1024px) {\n    .at-spacer--69d4cc8a350f5 {\n        height: 30px;\n    }\n}\n\n\/* Mobile *\/\n@media (max-width: 767px) {\n    .at-spacer--69d4cc8a350f5 {\n        height: 30px;\n    }\n}\n<\/style>\n<\/div>\n\n\n\n<p>The morning began with a plenary perspective from Rewire Partner&nbsp;Helen Rijkes, who reflected on the dramatic evolution of data work\u2014from manual reporting using SPSS over 15 years ago to today&#8217;s modern data environments, shaped by the shift toward domain-based data ownership and emerging technologies such as GenAI. She emphasized that the challenge isn\u2019t building isolated use cases, but rather scaling them into sustained, organization-wide value. Success, she argued, comes from strategic balancing between consistent capability building and scaling value cases while embedding secure data access policies at scale.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-src=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-1024x683.jpg\" alt=\"\" class=\"wp-image-9704 lazyload\" data-srcset=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-1024x683.jpg 1024w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-300x200.jpg 300w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-768x512.jpg 768w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-1536x1024.jpg 1536w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-2048x1366.jpg 2048w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-177x118.jpg 177w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-90x60.jpg 90w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/683;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-1024x683.jpg\" alt=\"\" class=\"wp-image-9704\" srcset=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-1024x683.jpg 1024w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-300x200.jpg 300w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-768x512.jpg 768w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-1536x1024.jpg 1536w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-2048x1366.jpg 2048w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-177x118.jpg 177w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A2918-90x60.jpg 90w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<p><em>Helen Rijkes, Partner at Rewire, reflecting on the evolution of data management in recent years.<\/em><\/p>\n\n\n\n<p>The plenary was followed by a panel discussion featuring Annemarie de Beer (<a class=\"\" href=\"https:\/\/www.afm.nl\/\">AFM<\/a>), Gijs Thieme (<a class=\"\" href=\"https:\/\/www.kpn.com\/\">KPN<\/a>), Maarten Kramer (<a class=\"\" href=\"https:\/\/www.asr.nl\/\">a.s.r.<\/a>), and Sam van Kesteren (<a class=\"\" href=\"https:\/\/www.royalterberggroup.com\/\">Royal Terberg Group<\/a>). Their conversation explored how organizations balance central and decentralized approaches to data, with many agreeing that centralized data science teams help avoid fragmentation, while local business ownership is critical for adoption. They also examined the ongoing tension between building versus buying solutions, noting that while building is attractive for strategic control and internal talent, buying can accelerate implementation\u2014provided there&#8217;s clarity on vendor limitations and alignment with business needs. Finally, the panel addressed legacy systems, emphasizing that successful transformation requires not only technical migration but also strong change management and alignment across business and IT.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-src=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-1024x683.jpg\" alt=\"\" class=\"wp-image-9698 lazyload\" data-srcset=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-1024x683.jpg 1024w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-300x200.jpg 300w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-768x512.jpg 768w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-1536x1024.jpg 1536w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-2048x1366.jpg 2048w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-177x118.jpg 177w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-90x60.jpg 90w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/683;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-1024x683.jpg\" alt=\"\" class=\"wp-image-9698\" srcset=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-1024x683.jpg 1024w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-300x200.jpg 300w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-768x512.jpg 768w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-1536x1024.jpg 1536w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-2048x1366.jpg 2048w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-177x118.jpg 177w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/612A3027-90x60.jpg 90w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<p><em>Annemarie, Gijs, Maarten, and Sam share their perspectives on common data strategy challenges<\/em><\/p>\n\n\n\n<p>After the panel, the group split into four breakout discussions, each diving deeper into the practical realities of leading data strategy in complex environments. In one group, participants discussed the evolving role of data scientists, the importance of aligning platform decisions with long-term strategy, and the challenge of ensuring responsible access to both structured and unstructured data. Another group focused on why so many AI initiatives get stuck in the proof-of-concept phase, concluding that without the right infrastructure, skills, and business engagement, even promising pilots can fail to scale. A third group explored how to move from compliance-driven data management to a value-driven model, especially in regulated industries, while also grappling with new ethical questions introduced by AI. And in the fourth group, participants reflected on the importance of embedding AI into day-to-day decision-making, emphasizing that adoption\u2014not just technical readiness\u2014is what ultimately drives success.<\/p>\n\n\n<div class=\"at-spacer at-spacer--69d4cc8a35f56\" style=\"background-color: transparent\">\n<style>\n\/* Ultrawide *\/\n.at-spacer--69d4cc8a35f56 {\n    height: 30px;\n}\n\n\/* Desktop *\/\n@media (max-width: 1920px) {\n    .at-spacer--69d4cc8a35f56 {\n        height: 30px;\n    }\n}\n\n\/* Laptop *\/\n@media (max-width: 1024px) {\n    .at-spacer--69d4cc8a35f56 {\n        height: 30px;\n    }\n}\n\n\/* Mobile *\/\n@media (max-width: 767px) {\n    .at-spacer--69d4cc8a35f56 {\n        height: 30px;\n    }\n}\n<\/style>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"870\" height=\"447\" data-src=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image.jpeg\" alt=\"\" class=\"wp-image-9664 lazyload\" data-srcset=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image.jpeg 870w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-300x154.jpeg 300w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-768x395.jpeg 768w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-230x118.jpeg 230w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-117x60.jpeg 117w\" data-sizes=\"(max-width: 870px) 100vw, 870px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 870px; --smush-placeholder-aspect-ratio: 870\/447;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"870\" height=\"447\" src=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image.jpeg\" alt=\"\" class=\"wp-image-9664\" srcset=\"https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image.jpeg 870w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-300x154.jpeg 300w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-768x395.jpeg 768w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-230x118.jpeg 230w, https:\/\/rewirenow.com\/app\/uploads\/2025\/06\/image-117x60.jpeg 117w\" sizes=\"(max-width: 870px) 100vw, 870px\" \/><\/noscript><\/figure>\n\n\n\n<p><em>Sharing challenges. Shaping solutions. Together. <\/em><\/p>\n\n\n<div class=\"at-spacer at-spacer--69d4cc8a36761\" style=\"background-color: transparent\">\n<style>\n\/* Ultrawide *\/\n.at-spacer--69d4cc8a36761 {\n    height: 30px;\n}\n\n\/* Desktop *\/\n@media (max-width: 1920px) {\n    .at-spacer--69d4cc8a36761 {\n        height: 30px;\n    }\n}\n\n\/* Laptop *\/\n@media (max-width: 1024px) {\n    .at-spacer--69d4cc8a36761 {\n        height: 30px;\n    }\n}\n\n\/* Mobile *\/\n@media (max-width: 767px) {\n    .at-spacer--69d4cc8a36761 {\n        height: 30px;\n    }\n}\n<\/style>\n<\/div>\n\n\n\n<p>Throughout the day, one message came through clearly: the real challenge in data and AI transformation isn\u2019t just technical\u2014it&#8217;s organizational. Success depends on bridging silos, aligning stakeholders, embedding data into business processes, and building the trust and capabilities needed to move from experimentation to impact.<\/p>\n\n\n\n<p>We\u2019re incredibly grateful to all participants for their insights and participation. The conversations reaffirmed the importance of community in tackling the complex challenges when executing your data strategy in the Data &amp; AI landscape of today. We look forward to continuing that dialogue in future roundtables.<\/p>\n\n\r\n    <\/div>\r\n<\/section>\n\n<section class=\"container-block   \"  style=\"\" >\r\n        <div class=\"block  container  container--1024  width-under--laptop  wysiwyg\">\r\n        \n\n<section class=\"cta-box-block  js-cta-box  block\" >\n    <div class=\"container\">\n        <div class=\"cta-box\" style=\"background: linear-gradient(0deg, rgba(255,244,0, 0.13), rgba(255,0,80, 0.13));\">\n                            <figure class=\"cta-box__image\">\n                        <span class=\"cta-box__img\" data-lazy style=\"background-color: #f1f1f1;\">\r\n        \r\n                    <img data-lazy-full=\"https:\/\/rewirenow.com\/app\/uploads\/2024\/02\/data-foundations-bg-980x600.jpg\" alt=\"\" data-is-lazy>\r\n            <\/span>\r\n\r\n                <\/figure>\n                        <div class=\"cta-box__content\">\n                                    <h4 class=\"cta-box__title\">Turning proof of concepts into lasting impact<\/h4>\n                                                    <p class=\"cta-box__description\">Market leaders reinvent and reorganize themselves around data. We can help you with this.<\/p>\n                                                    <a class=\"cta-box__link btn btn--next\" href=\"https:\/\/rewirenow.com\/en\/data-ai-transformation\/data-foundations\/\" target=\"_blank\" aria-label=\"Explore our data management services\">Explore our data management services<\/a>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\r\n    <\/div>\r\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Data leaders from across industries gathered to explore how to scale AI initiatives, navigate legacy systems, and unlock long-term value through strategic data management.<\/p>\n","protected":false},"author":4,"featured_media":9660,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[134,139],"tags":[138,135],"class_list":["post-9658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-management","category-events","tag-data-ai-strategy","tag-data-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Data Leadership Roundtable: insights on moving from proof of concept to impact | Rewire | Data &amp; 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